Principia’s Marketing Department serves as a central hub for marketing planning and services for the entire institution. Because of our multi-faceted partnerships with Principia’s different academic and administrative units on both campuses, we are uniquely positioned to understand Principia’s full communication landscape and how your department fits into this big picture. We operate to highlight the strengths of our institution and ensure that Principia’s marketing communications are on-brand and strategically aligned with the institution’s short-and long-term initiatives.
Specifically, the Marketing Department works to increase understanding of and support for The Principia; improve recognition of the academic excellence, athletic ability, and spiritual practice Principia offers; and promote the high quality of Principia’s student, parent, faculty, and staff experiences throughout all levels of the School and College.
Marketing’s broad range of services include integrated communications strategies, planning, and consulting; online marketing via Principia’s website and social media outlets; advertising; brand management; direct marketing; publication and print design; photography; and video and support the development of materials for admissions, the alumni office, special events, and advancement. We are also the official supplier of Principia-branded identity materials such as business cards, letterhead, and envelopes.
While Principia’s Marketing Department focuses on the institution’s external marketing efforts, the St. Louis and College Copy Shops are equipped to handle and support internal marketing needs.
For your convenience, there are links to departments that are not part of the marketing department. However, the following departments also available to help with your marketing needs:
- Digital Signage for school (request form here)
- Distribution E-mail (on-campus)
- Elsah Copy Shop (Internal marketing College)
- Media Services (Video and College digital signage, request form here)
- Principia Internet Radio (PIR)