These examples demonstrate some of the ways in which Principia is effectively communicating the accomplishments, news, updates, and events happening within the community and communicate the tangible difference Principia is making in the lives of our students, faculty, staff, community and society at large.

Visibility & Image-Building Publications

The Purpose

The mission of the Principia Purpose is to build community among alumni and friends by sharing news, updates, accomplishments, and insights related to Principia, its alumni, and former faculty and staff. The Principia Purpose is a bi-annual publication that reaches an audience of about 14,000 Principia alumni, faculty, and staff.

U/S Magazine

Principia School’s U/S Magazine highlights the distinct and exciting academics, athletics, travel opportunities, culture, and opportunities prospective students can experience at Principia Upper School.

Moffett, George: President's Convocation Talks

During his years as President of Principia College, George Moffett (C’65) delivered eleven convocation addresses. For the first time ever, these talks are available in one volume. In the foreword to this book, former Chief Executive David Anable writes, ''Moffett refuses to cater to passing trends and moral relativities. Instead he lays down, firmly and simply, the fundamental principles that lead to rewarding and fulfilling lives—lives deeply engaged with the world.''

Giving in Action

Principia’s marketing team partners with the Advancement department to bi-annually publish Giving in Action, our stewardship newsletter that highlights the accomplishment and growth of our institution made possibly by financial contributions to our annual fund.

Web and Social Media

The marketing web and multimedia team manages a variety of online community, School, and College resources. Check out some samples below:

Principia’s Website

The Principia School, College, and community landing pages, features regularly updated content and features current upcoming events and news.


PrincipiaWire is the institutions monthly e-newsletter created to share stories, news, and upcoming events happening at Principia School and Principia College. Here you can find Chief Executive updates, photos, video, alumni news and more. You can visit this site often, or sign-up for the monthly e-blast. You can also receive an RSS feed and receive notification each time an update is published.

Social Media

Principia is constantly engaged in social media outlets to provide updates and news to assist Principia’s community in keeping constantly up-to-date. Check us out on:



Many videos can be found throughout Principia’s website, while Principia’s YouTube channel is more frequently updated with School, College, and community videos to view and share.  Some video examples include:

A Day In the Life Part 1 and 2 — an upbeat overview of Principia Upper School

A Higher Degree Video Series

  • A Higher Degree of Friendship
  • A Higher Degree of Success
  • A Higher Degree of Opportunity
  • A Higher Degree of Understanding

Robert Duvall Interview of We Own the Night—Robert Duvall talks to the Theatre majors at the Principia College about his life as an actor.

Middle School Renovations—get regular updates on the progress of Phase 1 of Principia’s St. Louis campus-wide renovations, beginning with the Middle School.

Principia Internet Radio

Principia Internet Radio (PIR) is an educational laboratory for Mass Communication students and your front row seat to Principia events! Please enjoy our programming 24 hours a day, 7 days a week, 365 days a year.